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Marketing/Communications Associate

Winter Park, Florida | Contract

Post Date: 09/19/17 Job ID: 14138 Industry: Administrative


A temporary Associate Director of Alumni Communications is needed on the Alumni Engagement team at Rollins College for an approximate four-month term to fulfill essential functions of the full-time associate director during her absence.

  1. Essential Functions
  • Manage alumni communications calendar to ensure direct marketing deadlines are met and to avoid saturation of the alumni population; coordinate programmatic marketing goals with Sr. Assoc. Director of Alumni Engagement and communications scheduling with Annual Giving staff.
  • Create content for email, print and social media; build and distribute email campaigns and track performance as appropriate; project manage print marketing jobs, collaborating with Marketing-Communications on graphics design and Print Services and the College’s Post Office on printing and mailing; curate content for and manage conversations on alumni social media channels.
  • Direct and implement Alumni Weekend communications in coordination with the Sr. Assoc. Director of Alumni Engagement; manage project timelines and deliverables with Marketing-Communications and Print Services; provide additional support for Alumni Weekend as needed.
  • Collaborate with division partners, Marketing-Communications and iModules account manager to oversee the design and build completion of new email marketing templates; coordinate and participate in iModules work group meetings designed to share ideas, discuss opportunities, and resolve challenges.
  • Liaise with vendors for Alumni Insurance Program, alumni app, alumni social ambassador program, and constituent engagement tools to maintain continuity of program plans, systems maintenance and the user experience.
  • Edit class news for the spring edition of Rollins Magazine in coordination with the Director of Editorial Content. In partnership with Alumni Engagement team leadership, author other alumni program-focused magazine content such as coverage of regional Alumni Club events and promotion of Alumni Weekend and coordinate recommendations for alumni profiles and features
  • Oversee alumni web pages; create, edit and publish new content as needed.
  • Represent the Division of Institutional Advancement on campus and at various alumni events.
  • Other duties as assigned.

MINIMUM REQUIREMENTS (including education and certifications):

Bachelors Degree plus 2-4 years of job related experience

Proficiency in Microsoft Office, Adobe and social media management

Experience utilizing email marketing, content management and project management systems.

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